Several weeks ago, Columbia confirmed plans to formally CNCO & Little Mix’s “Reggaeton Lento (Remix)” at US pop radio.
.The label just announced an impact date for the song.
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Per Columbia’s weekly pop radio newsletter “Reggaeton Lento” will impact the format in conjunction with the October 24 add board (the week of October 23).
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Unwilling to wait until then, stations like Music Choice’s Top 40 channel, Orlando’s 101.9 AMP, McAllen’s 107.9 Mix FM, and Miami’s Y100 have already begun to play the song.
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That early support, coupled with airplay during this weekend’s “Most Requested Live” show, earned “Reggaeton Lento (Remix)” a Top 75 position at pop radio.
Source: headlineplanet